It´s not everyday you get to work with a Hollywood legend. Lance Henriksen is the only man we know that have been killed by Terminator, Alien and Predator. A legendary actor used to working with the biggest movies, franchises and directors. And all we wanted was for him to say “Kaboo”.
Gaming Innovation Group (GIG on the Oslo Stock Exchange) has previously asked Morgenland to create concepts for launching new brands like Superlenny and Thrills. After the previous successes this was no exception with the creation of a concept for the online entertainment world of Kaboo Casino.
The launch features a very serious Lance Henrikson interrogating dazzled nordic consumers of what they are up to. Creating a new concept is always fun, doing it with an actor thats a favourite of some of the biggest directors we know and immortalized in custom roles as Bishop in Aliens, Frank Black in Millenium,etc is mindblowing. Or as we say it: “Kaboo.”
Morakniv was founded in 1891 but the knife making tradition in Mora goes far beyond that. Caring for a product so deeply ingrained in Swedish culture is quite a project, and something that must be taken with care.
The communication concept for Superlenny has delivered amazing results in the Nordics and the UK. We are now pleased to introduce another unit in this long living series. Highlighting the width of the brands offer and an updated sportsbook the new commercial was recorded at Stockholm Stadium.
Viaplay is the leading digital streaming service provider in the Nordics and is owned by listed international broadcasting group MTG. Viaplay offers premium film, series and sports rights to all Nordic households and competes with Netflix, HBO and other SVOD and traditional Pay-TV operators.