Heineken. Remix Our Future


Heineken, our favourite dutch beer that sells roughly 17 billion litres a year, launched a global design competition that we were happy to assist in. This year, in celebration of their 140th anniversary, Heineken will create an iconic bottle mixing their past with their future.

Students and aspiring designers can look at Heinekens design history and create their own submissions. Winners will get to go to Milan’s design week and the final selection will be considered by the jury (which includes Joshua Davis, the founders of Coolhunting and Pecha Kucha and Mark van Iterson, Heineken head of global design). One lucky designer will ultimately have his design immortalized on a future limited edition bottle that will be on the shelves in around 65 countries.

Heineken´s swedish team contacted Morgenland to assist in reaching out and connecting with the local design community. In order to get the message out and attractive the young designers of Sweden we designed their very own limited invitation kit, introduced the competition to design schools and generated PR to relevant business media around the competition. We also sent our Design Director on the road, to visit design schools and make ourselves available for questions, information and inspiration. If you think you can design a bottle for Heineken join in at http://morgenland.se/remix

Digital Design Competition

Lance says KABOO

It´s not everyday you get to work with a Hollywood legend. Lance Henriksen is the only man we know that have been killed by Terminator, Alien and Predator. A legendary actor used to working with the biggest movies, franchises and directors. And all we wanted was for him to say “Kaboo”.

Morakniv: a part of us

Morakniv was founded in 1891 but the knife making tradition in Mora goes far beyond that. Caring for a product so deeply ingrained in Swedish culture is quite a project, and something that must be taken with care.

Look Mom! Top of the pops!

We are proud and happy that the FWA have awarded our work for Goliath Sportswear and the international campaign for Premium INC as their Site of the Day, the Webby Honoree and the Dope award.


The communication concept for Superlenny has delivered amazing results in the Nordics and the UK. We are now pleased to introduce another unit in this long living series. Highlighting the width of the brands offer and an updated sportsbook the new commercial was recorded at Stockholm Stadium.

We call it. Viaplay

Viaplay is the leading digital streaming service provider in the Nordics and is owned by listed international broadcasting group MTG. Viaplay offers premium film, series and sports rights to all Nordic households and competes with Netflix, HBO and other SVOD and traditional Pay-TV operators.