Assa is a global leader in locks and security applications. Their sub brand Yale is launching a new line of smarter locks for consumers that uses pass codes, remotes and keytags. Naturally such intelligent solutions requires equally intelligent and impactful TV commercials.
By using three older, slightly misplaced cliche adventurers confronting the door we highlighted the values of easy, smart and comfortable in i a digitally created environment.
Here´s the TVC to see how we did it. Currently running in UK and Sweden.
It´s not everyday you get to work with a Hollywood legend. Lance Henriksen is the only man we know that have been killed by Terminator, Alien and Predator. A legendary actor used to working with the biggest movies, franchises and directors. And all we wanted was for him to say “Kaboo”.
Morakniv was founded in 1891 but the knife making tradition in Mora goes far beyond that. Caring for a product so deeply ingrained in Swedish culture is quite a project, and something that must be taken with care.
The communication concept for Superlenny has delivered amazing results in the Nordics and the UK. We are now pleased to introduce another unit in this long living series. Highlighting the width of the brands offer and an updated sportsbook the new commercial was recorded at Stockholm Stadium.
Viaplay is the leading digital streaming service provider in the Nordics and is owned by listed international broadcasting group MTG. Viaplay offers premium film, series and sports rights to all Nordic households and competes with Netflix, HBO and other SVOD and traditional Pay-TV operators.